The Be the Business team all have one thing in common – we all want to help unleash the true potential of small and medium-sized companies and make Britain the economic powerhouse we all know it can be.
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Adam Hardy
Head of Research & Insight
Adam focuses on understanding what works, why, and how. This involves running surveys of SMEs or managing trials of our programs to evaluate their success.
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Amber Rees
Customer Success Coordinator
Amber is part of the delivery team for The Productivity Programme focuses on ensuring that all participants have an enjoyable and enriching experience.
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Anthony Impey
CEO
Anthony is always looking to apply his skills as an entrepreneur to find opportunities for us to innovate and grow so that we can help even more business leaders transform their productivity.
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Becky Nelson
Customer Success Lead
Becky oversees the delivery of all our programmes. She is focused on the customer experience and making sure that people get the most from their time with us.
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Holly Midwinter
Customer Research and Insights Manager
Holly listens to our customers so we can confidently say: "We know what’s keeping business leaders up at night and what support would help them sleep better."
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Ioana Axinte
Product Manager
Ioana's diverse background spans corporate, business, and educational sectors. She thrives in navigating uncertainty, allowing her to empathize deeply with her audience. This enables her to design products and launch innovative solutions that leave a lasting impact.
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Ioana Jago
Lab Delivery Lead
Ioana leads our Lab programme delivery by scoping projects, assessing their alignment with our company's purpose, and forming high-performance cross-functional teams to maximise impact while minimising complexity.
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Josh Sheppard
Senior Evaluation & Insights Manager
Josh has conducted several pieces of important research, in particular on the impact of coronavirus on businesses. He also works closely with corporate partners on a number of projects.
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Katie Booth
Head of the BtB Lab
Katie’s job is all about finding the sweet spot where a partnership with Be the Business helps unlock a corporate’s strategic goal and benefits SMEs across the UK.
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Laura Parker
Enterprise Partnerships
Laura is in our Partnerships team, working with clients and prospects to help make the Be The Business programmes accessible to more people.
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Lucy Brown
Boards Administrator
Lucy is responsible for ensuring that our SMEs and volunteer board members have a smooth and enjoyable journey with Be the Business
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Maarja Toomsalu
Programme Executive
Maarja collaborates with Stakeholders, SMEs, and Click Start learners to deliver a high-quality experience for everyone involved.
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Melis Parmaksiz
Enterprise Partnerships Senior Manager
Melis empowers large enterprises to forge impactful partnerships that enhance leadership and productivity. Collaborating with leaders, Melis is dedicated to connecting the right people at the right time and in the right place. With a strategic mindset, the aim is to create purposeful partnerships that inspire growth and success.
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Shazana Madarbukus
Boards Administrator
Shazana ensures that everyone has a brilliant board programme experience.
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Sheena McDermott
Head of Product
Sheena is responsible for finding ways to get businesses sharing insight and the smooth running of our programmes.
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Sue Chellew
Finance Manager
Sue splits her time between the Click Start project which aims to get young adults into digital careers and the rest of her time spent producing our management accounts, budget holder meetings, pro bono calculations and audit work.
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Susanna Kwok
Enterprise Partnerships Senior Manager
Susanna is always looking for the perfect win-win collaboration. Her work with partners is focused on driving economic recovery.
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Jacqui Jackson
Inspiring Leaders Facilitator
Jacqui is an experienced facilitator and business leadership expert.
Email: jacqui@thomasjardineandco.co.uk